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Miguel Angel Moliner Tena
Miguel Angel Moliner Tena
Profesor de Marketing, Universitat Jaume I de Castellón
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Perceived value of the purchase of a tourism product
J Sánchez, L Callarisa, RM Rodriguez, MA Moliner
Tourism management 27 (3), 394-409, 2006
19032006
Customer perceived value in banking services
JCF Roig, JS Garcia, MAM Tena, JL Monzonis
International Journal of Bank Marketing 24 (5), 266-283, 2006
6412006
Perceived relationship quality and post‐purchase perceived value: An integrative framework
MA Moliner, J Sánchez, RM Rodríguez, L Callarisa
European Journal of Marketing 41 (11/12), 1392-1422, 2007
5532007
The influence of social media in creating expectations. An empirical study for a tourist destination
Y Narangajavana, LJC Fiol, MÁM Tena, RMR Artola, JS García
Annals of tourism research 65, 60-70, 2017
4152017
Tourism destination image, satisfaction and loyalty: a study in Ixtapa-Zihuatanejo, Mexico
L Hernández-Lobato, MM Solis-Radilla, MA Moliner-Tena, ...
Tourism geographies 8 (4), 343-358, 2006
4052006
Loyalty, perceived value and relationship quality in healthcare services
MA Moliner
Journal of service management 20 (1), 76-97, 2009
3602009
Relationship quality with a travel agency: The influence of the postpurchase perceived value of a tourism package
MA Moliner, J Sánchez, RM Rodríguez, L Callarisa
Tourism and Hospitality Research 7 (3-4), 194-211, 2007
3522007
Antecedents of airline passenger loyalty: Low-cost versus traditional airlines
S Forgas, MA Moliner, J Sánchez, R Palau
Journal of Air Transport Management 16 (4), 229-233, 2010
3082010
Perceived quality and satisfaction in multiservice organisations: the case of Spanish public services
E Bigne, MA Moliner, J Sánchez
Journal of services Marketing 17 (4), 420-442, 2003
2932003
User-generated content sources in social media: A new approach to explore tourist satisfaction
Y Narangajavana Kaosiri, LJ Callarisa Fiol, MÁ Moliner Tena, ...
Journal of Travel Research 58 (2), 253-265, 2019
2702019
Internal market orientation and its influence on organisational performance
V Tortosa, MA Moliner, J Sánchez
European journal of marketing 43 (11/12), 1435-1456, 2009
2642009
Consequences of customer engagement and customer self-brand connection
MÁ Moliner, D Monferrer-Tirado, M Estrada-Guillén
Journal of Services Marketing 32 (4), 387-399, 2018
2502018
Perceived value and customer loyalty in financial services
JC Fandos Roig, JS García, MA Moliner Tena
The Service Industries Journal 29 (6), 775-789, 2009
2352009
Customer loyalty in clusters: perceived value and satisfaction as antecedents
LJ Callarisa Fiol, E Bigne Alcaniz, MA Moliner Tena, JS Garcia
Journal of Business-to-Business Marketing 16 (3), 276-316, 2009
1922009
Marketing social: la gestión de las causas sociales
MÁM Tena
Esic Editorial, 1998
1531998
El valor y la fidelización de clientes: una propuesta de modelo dinámico de comportamiento
JEB Alcañiz, MÁM Tena, LJC Fiol
Revista Europea de Dirección y Economía de la empresa 9 (3), 65-78, 2000
1512000
Un estudio comparativo de los instrumentos de medición de la calidad de los servicios públicos
JE Bigné Alcañiz, MÁ Moliner, T Vallet-Bellmunt, J Sánchez-García
Escuela Superior de Gestión Comercial y Marketing, 1997
1381997
Increasing customer loyalty through customer engagement in the retail banking industry
D Monferrer, MA Moliner, M Estrada
Spanish Journal of Marketing-ESIC 23 (3), 461-484, 2019
1332019
El aprendizaje cooperativo y las habilidades socio-emocionales: una experiencia docente en la asignatura técnicas de ventas
M Estrada, D Monferrer, MA Moliner
Formación universitaria 9 (6), 43-62, 2016
1222016
Multidimensional perspective of perceived value in industrial clusters
LJ Callarisa Fiol, MA Moliner Tena, J Sánchez García
Journal of Business & Industrial Marketing 26 (2), 132-145, 2011
1012011
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Artikelen 1–20