| Artificial Intelligence (AI): Multidisciplinary perspectives on emerging challenges, opportunities, and agenda for research, practice and policy YK Dwivedi, L Hughes, E Ismagilova, G Aarts, C Coombs, T Crick, Y Duan, ... International Journal of Information Management 57, 101994, 2021 | 564 | 2021 |
| Setting the future of digital and social media marketing research: Perspectives and research propositions YK Dwivedi, E Ismagilova, DL Hughes, J Carlson, R Filieri, J Jacobson, ... International Journal of Information Management 59, 102168, 2021 | 456 | 2021 |
| Smart cities: Advances in research—An information systems perspective E Ismagilova, L Hughes, YK Dwivedi, KR Raman International Journal of Information Management 47, 88-100, 2019 | 438 | 2019 |
| Electronic word of mouth (eWOM) in the marketing context: A state of the art analysis and future directions E Ismagilova, YK Dwivedi, E Slade, MD Williams Springer International Publishing, 2017 | 227 | 2017 |
| The effect of characteristics of source credibility on consumer behaviour: A meta-analysis E Ismagilova, E Slade, NP Rana, YK Dwivedi Journal of Retailing and Consumer Services 53, 101736, 2020 | 200 | 2020 |
| The effect of electronic word of mouth communications on intention to buy: A meta-analysis E Ismagilova, EL Slade, NP Rana, YK Dwivedi Information Systems Frontiers 22 (5), 1203-1226, 2020 | 170 | 2020 |
| A framework for analysing blockchain technology adoption: Integrating institutional, market and technical factors M Janssen, V Weerakkody, E Ismagilova, U Sivarajah, Z Irani International Journal of Information Management 50, 302-309, 2020 | 170 | 2020 |
| Security, privacy and risks within smart cities: Literature review and development of a smart city interaction framework E Ismagilova, L Hughes, NP Rana, YK Dwivedi Information Systems Frontiers, 1-22, 2020 | 90 | 2020 |
| Achieving superior organizational performance via big data predictive analytics: A dynamic capability view S Gupta, VA Drave, YK Dwivedi, AM Baabdullah, E Ismagilova Industrial Marketing Management 90, 581-592, 2020 | 69 | 2020 |
| Perceived helpfulness of eWOM: Emotions, fairness and rationality E Ismagilova, YK Dwivedi, E Slade Journal of Retailing and Consumer Services 53, 101748, 2020 | 62 | 2020 |
| B2B brands on Twitter: Engaging users with a varying combination of social media content objectives, strategies, and tactics M Juntunen, E Ismagilova, EL Oikarinen Industrial Marketing Management 89, 630-641, 2020 | 53 | 2020 |
| A meta-analysis of the factors affecting eWOM providing behaviour E Ismagilova, NP Rana, EL Slade, YK Dwivedi European Journal of Marketing, 2020 | 38 | 2020 |
| Social media adoption, usage and impact in business-to-business (B2B) context: A state-of-the-art literature review YK Dwivedi, E Ismagilova, NP Rana, R Raman Information Systems Frontiers, 1-23, 2021 | 31 | 2021 |
| Return on investment in social media marketing: Literature review and suggestions for future research B Lal, E Ismagilova, YK Dwivedi, S Kwayu Digital and social media marketing, 3-17, 2020 | 27 | 2020 |
| Role of smart cities in creating sustainable cities and communities: a systematic literature review E Ismagiloiva, L Hughes, N Rana, Y Dwivedi International Working Conference on Transfer and Diffusion of IT, 311-324, 2019 | 19 | 2019 |
| Persuasiveness of eWOM communications: literature review and suggestions for future research E Ismagilova, E Slade, M Williams Conference on e-Business, e-Services and e-Society, 354-359, 2016 | 19 | 2016 |
| Electronic Word-of-Mouth (eWOM) E Ismagilova, YK Dwivedi, E Slade, MD Williams Electronic Word of Mouth (eWOM) in the Marketing Context, 17-30, 2017 | 14 | 2017 |
| & Galanos, V.(2019) YK Dwivedi, L Hughes, E Ismagilova, G Aarts, C Coombs, T Crick Artificial Intelligence (AI): Multidisciplinary perspectives on emerging …, 2019 | 13 | 2019 |
| Use of social media by b2b companies: systematic literature review and suggestions for future research YK Dwivedi, E Ismagilova, NP Rana, V Weerakkody Conference on e-Business, e-Services and e-Society, 345-355, 2019 | 9 | 2019 |
| A meta-analytic structural equation model for understanding social commerce adoption YK Dwivedi, E Ismagilova, P Sarker, A Jeyaraj, Y Jadil, L Hughes Information Systems Frontiers, 1-17, 2021 | 8 | 2021 |
Professor Yogesh K DwivediProfessor of Digital Marketing and Innovation, Swansea UniversityVerified email at swansea.ac.uk
