| Linking service to profit: the business case for service excellence K Bates, H Bates, R Johnston International Journal of Service Industry Management 14 (2), 173-183, 2003 | 142 | 2003 |
| Accounting is from Mars, marketing is from Venus: establishing common ground for the concept of customer profitability R Gleaves, J Burton, J Kitshoff, K Bates, M Whittington Journal of Marketing Management 24 (7-8), 825-845, 2008 | 81 | 2008 |
| Rationality, politics and healthcare costing K Bates, TJ Brignall Financial Accountability & Management 9 (1), 27-44, 1993 | 38 | 1993 |
| The customer is king. Enthroned or in exile? An analysis of the level of customer focus in leading management accounting textbooks K Bates, M Whittington Accounting Education: an international journal 18 (3), 291-317, 2009 | 29 | 2009 |
| The incidence and perceived managerial merit of customer accounting in New Zealand FA Tanima, K Bates Pacific Accounting Review 27 (4), 466-485, 2015 | 20 | 2015 |
| M&A as success M Whittington, K Bates Mergers and acquisitions, 27-62, 2007 | 14 | 2007 |
| Costing Systems and the Spare Capacity Conundrum: Avoiding the Death Spiral K Bates, JH Bradshaw Available at SSRN 2028699, 2011 | 5 | 2011 |
| Intense Competition, Revised Strategies and Financial Performance in the UK Food Retailing Sector K Bates, M Whittington AND STRUCTURES IN THE AGRO-FOOD INDUSTRIES, 1997 | 4 | 1997 |
| Activity Based Costing A Based, C Steps Retrieved January, 2008 | 3 | 2008 |
| Costing and competition. K Bates, S Brignall Health Services Management 90 (7), 19-21, 1994 | 1 | 1994 |
| An investigation into customer accounting in customer-focused organisations K Bates Open Access Te Herenga Waka-Victoria University of Wellington, 2016 | | 2016 |
| Accounting is from Mars, marketing is from Venus: establishing common ground for the concept of customer profitability R Gleaves, J Burton, J Kitshoff, K Bates, M Whittington The Marketing/Accounting Interface, 163-181, 2013 | | 2013 |
| Accounting is from Mars, marketing is from Venus: establishing common ground for the concept of customer profitability and Mark Whittington R Gleaves, J Burton, J Kitshoff, K Bates The Marketing/Accounting Interface, 173-192, 2013 | | 2013 |
| The incidence and perceived managerial merit of customer accounting in New Zealand K Bates, F Tanima Te Herenga Waka—Victoria University of Wellington, 2011 | | 2011 |
| Handbook of Management Accounting Research, Volume. 2 K Bates Journal of Accounting & Organizational Change 5 (3), 430-433, 2009 | | 2009 |
| Forecasting Financials M Whittington, K Bates Financial Times Handbook of Management (Third Edition), 410-422, 2004 | | 2004 |
| Branding the Ingredients of the Car H Bates, K Bates | | |
| Does management accounting adequately support a customer-focussed strategy? K Bates | | |
| Customer profitability analysis: still the missing dimension? An analysis of the level of customer focus in leading management accounting textbooks. K Bates, M Whittington | | |
