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Francis Buttle
Francis Buttle
Principal, Francis Buttle and Associates, formerly Professor, Macquarie Graduate School of
Verified email at mq.edu.au - Homepage
Title
Cited by
Cited by
Year
SERVQUAL: Review, Critique, Research Agenda
F Buttle
European Journal of Marketing 30 (1), 8-32, 1996
34571996
Word of Mouth: Understanding and Managing Referral Marketing
FA Buttle
Journal of Strategic Marketing 6 (3), 241-254, 1998
19511998
Relationship Marketing
F Buttle
Relationship Marketing: Theory and Practice, Paul Chapman Publishing, London …, 1996
10301996
Assessing Relationship Quality
P Naudé, F Buttle
Industrial Marketing Management 29 (4), 351-361, 2000
7212000
A Repertory Grid Analysis of Austria's Image as a Summer Vacation Destination
J Embacher, F Buttle
Journal of Travel Research 27 (3), 3-7, 1989
5191989
ISO 9000: Marketing Motivations and Benefits
F Buttle
International Journal of Quality & Reliability Management 14 (9), 936-947, 1997
4571997
SYSTRA‐SQ: a new measure of bank service quality
AH Aldlaigan, FA Buttle
International Journal of Service Industry Management 13 (4), 362-381, 2002
4312002
Hospitality Marketing: Principles and Practices
D Bowie, F Buttle, M Brookes, A Mariussen
Routledge, 2016
4272016
Does Service Failure Influence Customer Loyalty?
F Buttle, J Burton
Journal of Consumer Behaviour: An International Research Review 1 (3), 217-227, 2002
3772002
Customer Retention Management Processes: A Quantitative Study
L Ang, F Buttle
European Journal of Marketing 40 (1/2), 83-99, 2006
3482006
Customer Relationship Management: Manajemen Hubungan Pelanggan
F Buttle
Bayumedia Publishing, 2004
318*2004
Customer Retention Management: A Reflection of Theory and Practice
R Ahmad, F Buttle
Marketing Intelligence & Planning 20 (3), 149-161, 2002
2762002
Hotel and Food Service Marketing: A Managerial Approach
F Buttle
Cassell, 1986
260*1986
Customer Retention: A Potentially Potent Marketing Management Strategy
R Ahmad, F Buttle
Journal of Strategic Marketing 9 (1), 29-45, 2001
2272001
The CRM Value Chain
F Buttle
Marketing Business 96 (2), 52-5, 2001
2002001
Shopping Motives Constructionist Perspective
F Buttle
Service Industries Journal 12 (3), 349-367, 1992
1801992
Strategic, Operational and Analytical Customer Relationship Management: Attributes and Measures
R Iriana, F Buttle
Journal of Relationship Marketing 5 (4), 23-42, 2007
1772007
Customer Relationship Management: Concepts and Technologies
F Buttle
Butterworth-Heinemann, 2008
169*2008
Beyond Satisfaction: Customer Attachment to Retail Banks
A Aldlaigan, F Buttle
International Journal of Bank Marketing 23 (4), 349-359, 2005
1692005
Consumer Involvement in Financial Services: An Empirical Test of Two Measures
AH Aldlaigan, FA Buttle
International Journal of Bank Marketing 19 (6), 232-245, 2001
1532001
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