Marion Garaus
Marion Garaus
Associate Professor, MODUL University Vienna
Geverifieerd e-mailadres voor modul.ac.at - Homepage
Titel
Geciteerd door
Geciteerd door
Jaar
Store design and visual merchandising: creating store space that encourages buying
C Ebster, M Garaus
Business Expert Press, 2011
1522011
Cognitive fit, retail shopper confusion, and shopping value: Empirical investigation
M Garaus, U Wagner, C Kummer
Journal of Business Research 68 (5), 1003-1011, 2015
752015
Retail shopper confusion: Conceptualization, scale development, and consequences
M Garaus, U Wagner
Journal of Business Research 69 (9), 3459-3467, 2016
482016
The effect of media multitasking on advertising message effectiveness
M Garaus, U Wagner, AM Bäck
Psychology & Marketing 34 (2), 138-156, 2017
362017
Shoppers' acceptance and perceptions of electronic shelf labels
M Garaus, E Wolfsteiner, U Wagner
Journal of Business Research 69 (9), 3687-3692, 2016
292016
Happy grocery shopper: The creation of positive emotions through affective digital signage content
M Garaus, U Wagner, S Manzinger
Technological Forecasting and Social Change 124, 295-305, 2017
262017
Atmospheric harmony in the retail environment: Its influence on store satisfaction and re‐patronage intention
M Garaus
Journal of Consumer Behaviour 16 (3), 265-278, 2017
262017
Let me entertain you–Increasing overall store satisfaction through digital signage in retail waiting areas
M Garaus, U Wagner
Journal of Retailing and Consumer Services 47, 331-338, 2019
232019
Design de loja e merchandising visual
N MALHOTRA, C EBSTER, M GARAUS
Tradução Arlete Simille. São Paulo: Saraiva, 2013
162013
Confusion in internet retailing: causes and consequences
M Garaus
Internet Research, 2018
132018
Retail shopper confusion: An explanation of avoidance behavior at the point-of-sale
M Garaus, U Wagner
ACR North American Advances, 2013
122013
Research directions for digital signage systems in retail
C Bauer, M Garaus, C Strauss, U Wagner
Procedia Computer Science 141, 503-506, 2018
102018
One color fits all: product category color norms and (a) typical package colors
M Garaus, G Halkias
Review of Managerial Science 14 (5), 1077-1099, 2020
82020
The influence of blockchain-based food traceability on retailer choice: The mediating role of trust
M Garaus, H Treiblmaier
Food Control 129, 108082, 2021
62021
Räume, die zum Kauf verführen: Store Design und Visual Merchandising
C Ebster, M Garaus
facultas, 2015
42015
Tourism-Induced Place Change: The Role of Place Attachment, Emotions, and Tourism Concern in Predicting Supportive or Oppositional Behavioral Responses
L Lalicic, M Garaus
Journal of Travel Research, 0047287520967753, 2020
32020
Lost in the store: assessing the confusion potential of store environments
M Garaus, U Wagner
Schmalenbach Business Review 71 (4), 413-441, 2019
32019
Store design and visual merchandising: Store design and visual merchandising
C Ebster, M Garaus
Business Expert Press, 2015
32015
Einkaufsverwirrung-Aktueller Stand der Forschung und konzeptionelles Modell
M Garaus
Marketing: Zeitschrift für Forschung und Praxis, 336-350, 2012
32012
Emotional targeting using digital signage systems and facial recognition at the point-of-sale
M Garaus, U Wagner, RC Rainer
Journal of Business Research 131, 747-762, 2021
22021
Het systeem kan de bewerking nu niet uitvoeren. Probeer het later opnieuw.
Artikelen 1–20