| Understanding IT-enabled interactivity in contemporary marketing N Coviello, R Milley, B Marcolin Journal of interactive marketing 15 (4), 18-33, 2001 | 549 | 2001 |
| Assessing web-enabled interactivity: an audit tool B Marcolin, N Coviello, R Milley Journal of Organizational and End User Computing (JOEUC) 17 (4), 23-48, 2005 | 13 | 2005 |
| Web-enabled Consumer Marketing: Research Constructs, Propositions and Managerial Implications: an Exploratory Multi-case Study R Milley National Library of Canada= Bibliothèque nationale du Canada, Ottawa, 2001 | 2 | 2001 |
| Web-Enabled Interactivity: An Audit Tool B Marcolin, N Coviello Contemporary Issues in End User Computing, 1, 2006 | | 2006 |
| Assessing Web-Enabled Interactivity AA Tool Journal of Organizational and End User Computing 17 (4), 23-48, 2005 | | 2005 |
Barb MarcolinThe University of British Columbia, Okanagan CampusAdresse e-mail validée de ubc.ca
