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Agostino Vollero
Agostino Vollero
Full Professor, Dept. of Political and Communication Sciences (POLICOM), University of Salerno
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“More than words”: Expanding the taxonomy of greenwashing after the Volkswagen scandal
A Siano, A Vollero, F Conte, S Amabile
Journal of business research 71, 27-37, 2017
5762017
Exploring the role of online consumer empowerment in reputation building: research questions and hypotheses
A Siano, A Vollero, M Palazzo
Journal of Brand Management 19 (1), 57-71, 2011
1142011
Communicating sustainability: An operational model for evaluating corporate websites
A Siano, F Conte, S Amabile, A Vollero, P Piciocchi
Sustainability 8 (9), 950, 2016
1122016
Avoiding the greenwashing trap: between CSR communication and stakeholder engagement
A Vollero, M Palazzo, A Siano, WJL Elving
International Journal of Innovation and Sustainable Development 10 (2), 120-140, 2016
1062016
Corporate social responsibility information and involvement strategies in controversial industries
A Vollero, F Conte, A Siano, C Covucci
Corporate Social Responsibility and Environmental Management 26 (1), 141-151, 2019
1002019
Urban and rural destinations on Instagram: Exploring the influencers’ role in# sustainabletourism
M Palazzo, A Vollero, P Vitale, A Siano
Land Use Policy 100, 104915, 2021
782021
Hoftsede's cultural dimensions and corporate social responsibility in online communication: Are they independent constructs?
A Vollero, A Siano, Palazzo, Maria, S Amabile
Corporate Social Responsibility and Environmental Management 27 (1), 53-64, 2020
692020
Corporate communication management: A framework based on decision-making with reference to communication resources
A Siano, A Vollero, MG Confetto, M Siglioccolo
Journal of Marketing Communications 19 (3), 151-167, 2013
672013
From strategic corporate social responsibility to value creation: An analysis of corporate website communication in the banking sector
M Palazzo, A Vollero, A Siano
International Journal of Bank Marketing 38 (7), 1529-1552, 2020
612020
Contributions to theoretical and practical advances in management. A Viable Systems Approach (VSA)
S Barile, C Bassano, M Calabrese, MG Confetto, P Di Nauta, P Piciocchi, ...
International Printing, 2011
482011
Consumer upcycling as emancipated self-production: Understanding motivations and identifying upcycler types
C Coppola, A Vollero, A Siano
Journal of Cleaner Production 285, 124812, 2021
402021
The influence of community factors on the engagement of residents in place promotion: Empirical evidence from an Italian heritage site
A Vollero, F Conte, G Bottoni, A Siano
International Journal of Tourism Research 20 (1), 88-99, 2018
402018
CEO communication: engagement, longevity and founder centrality: an exploratory study in Italy
F Conte, A Siano, A Vollero
Corporate Communications: An International Journal 22 (3), 273-291, 2017
402017
IMC in digitally-empowering contexts: the emerging role of negotiated brands
A Vollero, DE Schultz, A Siano
International Journal of Advertising 38 (3), 428-449, 2019
392019
Conceptualizing content marketing: a delphi approach
A Vollero, M Palazzo
Mercati e Competitività, 2015
372015
Lowering the pirate flag: a TPB study of the factors influencing the intention to pay for movie streaming services
D Sardanelli, A Vollero, A Siano, G Bottoni
Electronic Commerce Research, 549–574, 2019
352019
Exploring the role of the Amazon effect on customer expectations: An analysis of user‐generated content in consumer electronics retailing
A Vollero, D Sardanelli, A Siano
Journal of Consumer Behaviour 22 (5), 1062-1073, 2023
342023
Il rischio di greenwashing nella comunicazione per la sostenibilità: implicazioni manageriali (Greenwashing risk in sustainability communication: managerial implications)
A Vollero
Sinergie Italian Journal of Management 31 (Sep-Dec), 3-23, 2013
332013
From CSR to CSI: analysing consumers' hostile responses to branding initiatives in social media-scape
A Vollero, M Palazzo, A Siano, P Foroudi
Qualitative Market Research: An International Journal 23 (2), 2020
302020
Corporate communication management: Accrescere la reputazione per attrarre risorse
A Siano, A Vollero, M Siglioccolo
G Giappichelli Editore, 2015
282015
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Artikelen 1–20