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Stewart Adam
Stewart Adam
Honorary Associate Professor of Marketing, Deakin University
Geverifieerd e-mailadres voor deakin.edu.au - Homepage
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Principles of Marketing (4th Edition)
P Kotler, S Adam, S Denize, G Armstrong
Pearson Education Australia, 2009
51688*2009
Marketing: an introduction
P Kotler, G Armstrong
Prentice Hall, Inc, 1997
22142*1997
Principles of Marketing (5th Edition)
G Armstrong, S Adam, S Denize, P Kotler
Pearson Education Australia, 2012
2310*2012
Principles of Marketing
G Armstrong, S Adam, S Denize, P Kotler
Pearson Australia, 2015
23072015
Marketing (3rd Edition)
P Kotler, L Brown, S Adam, G Armstrong
New South Wales: Pearson Prentice Hall, 2004
2088*2004
Marketing (6th Edition)
P Kotler, L Brown, S Adam, G Armstrong
Pearson Education Australia, 2004
1459*2004
Marketing (4th Edition)
P Kotler, G Armstrong, L Brown, S Adam, P Chandler
Compacta. São Paulo: Atlas, 1996
548*1996
A comparison of online and postal data collection methods in marketing research
H McDonald, S Adam
Marketing intelligence & planning 21 (2), 85-95, 2003
3332003
E‐marketing in perspective: a three country comparison of business use of the internet
S Adam, R Mulye, KR Deans, D Palihawadana
Marketing Intelligence & Planning 20 (4), 243-251, 2002
1182002
Blended and online learning: student perceptions and performance
S Adam, D Nel, S Adam, D Nel
Interactive technology and smart education 6 (3), 140-155, 2009
1112009
Marketing Australia & New Zealand
P Kotler, C Chandler Peter, L Brown, A Stewart
Prentice Hall, 1994
1001994
Getting Generation Y to Attend: Friends, Interactivity and Half-time Entertainment
DH Bednall, M Valos, S Adam, C McLeod
Sport Management Review 15, 80-90, 2012
622012
A model of Web use in direct and online marketing strategy
S Adam
Electronic markets 12 (4), 262-269, 2002
502002
Investigating Socialization, Work-related Norms, and the Ethical Perceptions of Marketing Practitioners
N McLaren, A Vocino, S Adam
Journal of Business Ethics 96 (1), 95-115, 2010
462010
An exploratory investigation of attitude toward the website and the advertising hierarchy of effects
D Poh, S Adam
Deakin University, 2002
442002
Online business in Australia and New Zealand: Crossing a chasm
S Adam, KR Deans
Proceedings of AUSWEB2K, The Sixth Australian World Wide Web Conference …, 2000
442000
i Kotler, P.(2012)
G Armstrong, S Adam, S Denize
Marketing. Wprowadzenie, 2017
372017
Marketing and Management
G Armstrong, S Adam, S Denize, M Volkov, P Kotler, S Robbins
P. Ed Custom Books, 2020
332020
AG (2001)
P Kotler, S Adam, RA Brown
Principles of Marketing. Third European Edition, 538, 0
24
Inter-study comparisons of small business Internet use in Australia and New Zealand
S Adam, KR Deans
Proceedings of the Seventh Australian World Wide Web Conference, 1-10, 2001
212001
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