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Co-authors
Dhruv GrewalProfessor of Marketing & Toyota Chair of Commerce and Electronic Business, Babson CollegeVerified email at babson.edu- Ko de RuyterKing's College, King's Business School, London, United KingdomVerified email at kcl.ac.uk
- Stephan LudwigMonash UniversityVerified email at monash.edu
- Mohamed ZakiDeputy Director Cambridge Service AllianceVerified email at cam.ac.uk
- Martin WetzelsFull Professor of Marketing, EDHEC Business SchoolVerified email at edhec.edu
- Babis TheodoulidisVerified email at theodoulidis.net
- Jamie BurtonProfessor of Marketing, Management Sciences and Marketing Division, Alliance ManchesterVerified email at manchester.ac.uk
- Panagiotis SarantopoulosAssistant Professor of Marketing, Athens University of Economics and BusinessVerified email at aueb.gr
- Dominik MahrProfessor for Digital Innovation and MarketingVerified email at maastrichtuniversity.nl
- Robert CiuchitaAssociate Professor, Hanken School of EconomicsVerified email at hanken.fi
- Thorsten GruberProfessor of Marketing and Service Management, Centre for Service Management (CSM), LoughboroughVerified email at lboro.ac.uk
- George R. MilneProfessor of Marketing, University of Massachusetts AmherstVerified email at isenberg.umass.edu
- Yves Van VaerenberghProfessor of Marketing, KU LeuvenVerified email at kuleuven.be
- Werner KunzProfessor of Marketing, University of Massachusetts BostonVerified email at umb.edu
- Lerzan AksoyDean, Gabelli School of Business and Professor of Marketing, Fordham UniversityVerified email at fordham.edu
- Kristina HeinonenProfessor, Hanken School of Economics, Helsinki, FinlandVerified email at hanken.fi
- Yakov BartNortheastern UniversityVerified email at northeastern.edu
- Marianna SigalaUniversity of Newcastle AustraliaVerified email at newcastle.edu.au
- David DiazProfesor Asociado (Facultad de Economía y Negocios, Universidad de Chile)Verified email at fen.uchile.cl
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Francisco Villarroel Ordenes
Associate Professor of Marketing, LUISS Guido Carli University
Verified email at luiss.it
