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Jennifer Espinosa
Jennifer Espinosa
Assistant Professor, Rowan University
Verified email at rowan.edu
Title
Cited by
Cited by
Year
I’ll have the usual: how restaurant brand image, loyalty, and satisfaction keep customers coming back
JA Espinosa, DJ Ortinau, N Krey, L Monahan
Journal of Product & Brand Management 27 (6), 599-614, 2018
892018
Debunking legendary beliefs about student samples in marketing research
JA Espinosa, DJ Ortinau
Journal of Business Research 69 (8), 3149-3158, 2016
502016
Brand love: Corroborating evidence across four continents
L Sajtos, JT Cao, JA Espinosa, I Phau, P Rossi, B Sung, B Voyer
Journal of Business Research 126, 591-604, 2021
342021
Exploring the processing of product returns from a complex adaptive system perspective
JA Espinosa, D Davis, J Stock, L Monahan
The International Journal of Logistics Management 30 (3), 699-722, 2019
162019
Hate does not have to hurt: The influence of hate-acknowledging advertising on positive word of mouth
L Monahan, JA Espinosa, DJ Ortinau
Creating Marketing Magic and Innovative Future Marketing Trends: Proceedings …, 2017
62017
Exploring an adaptability approach: how creative return processors impact firm performance
JA Espinosa, J Stock, DJ Ortinau, L Monahan
The International Journal of Logistics Management 32 (3), 790-820, 2021
52021
Understanding the complexity of product returns management: a complex adaptive systems theory perspective
JA Espinosa
52016
From Ancient to Modern Logistics: Evidence in Ancient Egypt & the Early Development of Marketing
JA Pelletier
52013
Did you hear our brand is hated? The unexpected upside of hate-acknowledging advertising for polarizing brands
L Monahan, JA Espinosa, J Langenderfer, DJ Ortinau
Journal of Business Research 154, 113283, 2023
32023
The Influence of Retail Return Policies on Brand Image: An Abstract
JA Espinosa, L Monahan
Marketing Opportunities and Challenges in a Changing Global Marketplace …, 2020
12020
A Meta-Analytical Review of PAD Within Retail Environments: An Abstract
N Krey, JA Espinosa, JT Cao
Marketing Transformation: Marketing Practice in an Ever Changing World …, 2018
12018
RFID technology: a retrospective look at firm adoption with a view towards the future
JR Stock, DR Edmondson, JA Espinosa, RJ Riggle, T Sincich
International Journal of Value Chain Management 7 (4), 317-351, 2016
12016
Investigating the impact of student samples on data quality and research outcomes
JA Pelletier, N Sharma
Ideas in Marketing: Finding the New and Polishing the Old: Proceedings of …, 2015
12015
Special Session: May the Odds Be Ever in Your Favor: An Abstract About Improving Your Odds and Successfully Navigating the Academic Job Market
JA Espinosa, LM Brewer, N Krey
Boundary Blurred: A Seamless Customer Experience in Virtual and Real Spaces …, 2018
2018
A Holistic Approach to Educational Servicescape: An Abstract
N Krey, JT Cao, JA Espinosa
Back to the Future: Using Marketing Basics to Provide Customer Value …, 2018
2018
Special Doctoral Colloquium Session: Exploring the Difficulties, Issues, and Pitfalls Doctorate Students Must Conquer in Becoming a Researcher, Author, and Scholar—An Abstract
JA Espinosa, N Krey, L Monahan, DJ Ortinau
Creating Marketing Magic and Innovative Future Marketing Trends: Proceedings …, 2017
2017
Understanding the Strengths and Weaknesses of a Firm’s Overall Restaurant Brand Image: An Importance Performance Analysis
JA Espinosa, L Monahan, DJ Ortinau
Celebrating America’s Pastimes: Baseball, Hot Dogs, Apple Pie and Marketing …, 2016
2016
Investigating Overall Restaurant Image: Generalizing the Triggering Mechanism to Multiple Casual Sit Down Restaurants
JA Espinosa, DJ Ortinau
Let’s Get Engaged! Crossing the Threshold of Marketing’s Engagement Era …, 2016
2016
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