| The determinants of corporate entrepreneurial intention within small and newly established firms R Fini, R Grimaldi, GL Marzocchi, M Sobrero Entrepreneurship Theory and Practice 36 (2), 387-414, 2012 | 779* | 2012 |
| Brand communities: loyal to the community or the brand? G Marzocchi, G Morandin, M Bergami European Journal of Marketing 47 (1/2), 93-114, 2013 | 279 | 2013 |
| Customer–organization relationships: Development and test of a theory of extended identities. RP Bagozzi, M Bergami, GL Marzocchi, G Morandin Journal of Applied Psychology 97 (1), 63, 2012 | 199 | 2012 |
| Self-scanning technologies in retail: determinants of adoption GL Marzocchi, A Zammit The Service Industries Journal 26 (6), 651-669, 2006 | 157 | 2006 |
| Hierarchical representation of satisfactory consumer service experience C Orsingher, G Luca Marzocchi International Journal of Service Industry Management 14 (2), 200-216, 2003 | 111 | 2003 |
| The temporal construal of customer satisfaction G Pizzi, GL Marzocchi, C Orsingher, A Zammit Journal of Service Research 18 (4), 484-497, 2015 | 58 | 2015 |
| Consumer (goal) satisfaction: A means‐ends chain approach C Orsingher, GL Marzocchi, S Valentini Psychology & Marketing 28 (7), 730-748, 2011 | 54 | 2011 |
| Showing a tree to sell the forest: The impact of attribute-and alternative-based information presentation on consumers’ choices G Pizzi, D Scarpi, GL Marzocchi Journal of Economic Psychology 42, 41-51, 2014 | 33 | 2014 |
| Tempo, impresa e consumatore: il waiting management nelle imprese di servizi GL Marzocchi Carocci, 1999 | 23 | 1999 |
| Economia e gestione delle imprese A Lipparini, M Bigelli, C Boari, C Boschetti, A Grandi, R Grant, F Leoni, ... Il Mulino, 2007 | 19 | 2007 |
| When a picture’s worth a thousand words: The effects of visual construal priming on information acquisition and choice GL Marzocchi, G Pizzi, D Scarpi Marketing Letters 27, 487-498, 2016 | 15 | 2016 |
| Brand measurement scales and underlying cognitive dimensions M Visentin, M Colucci, GL Marzocchi International Journal of Market Research 55 (1), 43-57, 2013 | 13 | 2013 |
| New product development in the software industry: The role of conjoint analysis A Gustafsson, A Herrmann, F Huber, GL Marzocchi, S Brasini, M Rimessi Conjoint Measurement: Methods and Applications, 135-160, 2000 | 13 | 2000 |
| Complementary resources, appropriability and vertical interfirm relations in the Italian movie industry C Boshetti, GL Marzocchi Journal of Management and Governance 2 (1), 37-70, 1998 | 13 | 1998 |
| La segmentazione della base-clienti: un'applicazione ibrida di" mixture regression model" GL Marzocchi, M Costabile Micro & Macro Marketing 14 (1), 107-136, 2005 | 12 | 2005 |
| CROSS-CULTURAL COMPARISON BETWEEN ARABIC AND WESTERN COUNTRIES IN LOCATION-BASED SOCIAL NETWORKING USAGE ON MOBILE PHONES: THE CASE OF FACEBOOK. S Frigui, K Rouibah, GL Marzocchi Issues in Information Systems 14 (2), 2013 | 11 | 2013 |
| Il benessere nei bambini con disturbi specifici dell'apprendimento e nei loro genitori: uno studio pilota con il questionario sul benessere scolastico: versione per genitori GM Marzocchi, V Tobia Ricerche di psicologia: 4, 2011, 499-517, 2011 | 11 | 2011 |
| La soddisfazione del cliente dei servizi di segreteria universitaria: un modello a equazioni strutturali A Manaresi, GL Marzocchi, G Tassinari Vita e pensiero, 2000 | 8 | 2000 |
| Fattori critici di successo e incroci strategici C Boschetti, G Marzocchi Economia and Management 5, 111-22, 1997 | 7 | 1997 |
| The role of mood and hedonic orientation on the perception of waiting GL Marzocchi Swartz, T., Bowen, D. and Iacobucci, D., Advances in services marketing and …, 1997 | 6 | 1997 |
Riccardo FiniUniversity of BolognaGeverifieerd e-mailadres voor unibo.it
