"Explorations of Negotiation Behaviors in Ten Foreign Cultures Using a Model Developed in the United States J Graham, W Rodgers Management Science 40 (1), 1994 | 456 | 1994 |
Environmental marketing: strategies, practice, theory, and research W Winston, AT Mintu-Wimsatt Routledge, 2013 | 289 | 2013 |
Customer service management in Western and Central Europe: A concurrent validation strategy in entrepreneurial financial information services organizations S Carraher, S Carraher, A Mintu-Wimsatt Journal of Business Strategies 22 (1), 41-54, 2005 | 178 | 2005 |
The moderating effects of cultural context in buyer-seller negotiation A Mintu-Wimsatt, JB Gassenheimer Journal of Personal Selling & Sales Management 20 (1), 1-9, 2000 | 110 | 2000 |
Testing a negotiation model on Canadian anglophone and Mexican exporters A Mintu-Wimsatt, JL Graham Journal of the Academy of Marketing Science 32 (3), 345-356, 2004 | 99 | 2004 |
Problem-solving approach in an international context: antecedents and outcome RJ Calantone, JL Graham, A Mintu-Wimsatt International Journal of Research in Marketing 15 (1), 19-35, 1998 | 97 | 1998 |
Green Marketing Education: A Call for Action A Mintu, H Lozada | 91 | 1993 |
Personality and negotiation style: the moderating effects of cultural context A Mintu‐Wimsatt Thunderbird International Business Review 44 (6), 729-748, 2002 | 54 | 2002 |
Exploring factors that affect negotiators’ problem‐solving orientation A Mintu‐Wimsatt, RJ Calantone Journal of Business & Industrial Marketing, 1996 | 49 | 1996 |
Towards Improving Cross-Cultural Research: Extending Churchill's Research Paradigm A Mintu, R Calantone, J Gassenheimer Journal of International Consumer Marketing 7 (2), 5-23, 1994 | 48 | 1994 |
Netiquette: Make it part of your syllabus A Mintu-Wimsatt, C Kernek, HR Lozada MERLOT Journal of Online Learning and Teaching 6 (1), 264-267, 2010 | 39 | 2010 |
Traditional vs. Technology-Mediated Learning: A Comparison of Students’ Course Evaluations A Mintu-Wimsatt AMA Winter Educators, 2000 | 35 | 2000 |
Negotiation differences between two diverse cultures: An industrial seller’s perspective A Mintu‐Wimsatt, JB Gassenheimer European Journal of Marketing, 1996 | 32 | 1996 |
Environmental Marketing: Strategies MJ Polonsky, AT Mintu-Wimsatt Practice. Theory and Research. The Haworth Press Inc. NY London, 1995 | 32 | 1995 |
Green-based innovation: Sustainable development in product management HR Lozada, AT Mintu-Wimsatt Environmental marketing: Strategies, practice, theory, and research, 179-196, 1995 | 30 | 1995 |
Export market orientation, marketing capabilities and export performance of SMEs in an emerging market: A resource-based approach G Acikdilli, A Mintu-Wimsatt, A Kara, JE Spillan Journal of Marketing Theory and Practice, 1-16, 2020 | 29 | 2020 |
Advancing Our Understanding of the Theory and Practice of Social Media Marketing: Introduction to the Special Issue T Tuten, A Mintu-Wimsatt Journal of Marketing Theory & Practice 26 (1-2), 1-3, 2018 | 29 | 2018 |
Risk, trust and the problem solving approach: a cross cultural negotiation study A Mintu-Wimsatt, R Garci, R Calantone Journal of Marketing Theory and Practice 13 (1), 52-61, 2005 | 29 | 2005 |
The future of Environmental marketing: Food for Thought M Polonsky, A Mintu Environmental Marketing Strategies Practices, Theory and Research, 389-391, 1997 | 29 | 1997 |
The problem solving approach of international salespeople: the experience effect A Mintu-Wimsatt, JB Gassenheimer Journal of Personal Selling & Sales Management 24 (1), 19-25, 2004 | 28 | 2004 |