gerard hastings
gerard hastings
professor of social marketing, stirling and the Open university
Verified email at
Cited by
Cited by
Impact of alcohol advertising and media exposure on adolescent alcohol use: a systematic review of longitudinal studies
P Anderson, A De Bruijn, K Angus, R Gordon, G Hastings
Alcohol and alcoholism 44 (3), 229-243, 2009
Review of research on the effects of food promotion to children
G Hastings, M Stead, L McDermott, A Forsyth, AM MacKintosh, M Rayner, ...
London: Food Standards Agency, 2003
Fear appeals in social marketing: Strategic and ethical reasons for concern
G Hastings, M Stead, J Webb
Psychology & marketing 21 (11), 961-986, 2004
The global syndemic of obesity, undernutrition, and climate change: the Lancet Commission report
BA Swinburn, VI Kraak, S Allender, VJ Atkins, PI Baker, JR Bogard, ...
The Lancet 393 (10173), 791-846, 2019
Systematic reviews of the evidence on the nature, extent and effects of food marketing to children. A retrospective summary
G Cairns, K Angus, G Hastings, M Caraher
Appetite 62, 209-215, 2013
Social marketing: Why should the devil have all the best tunes?
G Hastings
Elsevier, 2007
Reductions in tobacco smoke pollution and increases in support for smoke-free public places following the implementation of comprehensive smoke-free workplace legislation in …
GT Fong, A Hyland, R Borland, D Hammond, G Hastings, A McNeill, ...
Tobacco control 15 (suppl 3), iii51-iii58, 2006
The conceptual framework of the International Tobacco Control (ITC) policy evaluation project
GT Fong, KM Cummings, R Borland, G Hastings, A Hyland, GA Giovino, ...
Tobacco control 15 (suppl 3), iii3-iii11, 2006
The extent, nature and effects of food promotion to children: a review of the evidence to December 2008
G Cairns, K Angus, G Hastings
World Health Organization, WHO Press, 2009
Impact of graphic and text warnings on cigarette packs: findings from four countries over five years
R Borland, N Wilson, GT Fong, D Hammond, KM Cummings, HH Yong, ...
Tobacco control 18 (5), 358-364, 2009
Methods of the International Tobacco Control (ITC) four country survey
ME Thompson, GT Fong, D Hammond, C Boudreau, P Driezen, A Hyland, ...
Tobacco control 15 (suppl 3), iii12-iii18, 2006
The critical contribution of social marketing: theory and application
G Hastings, M Saren
Marketing theory 3 (3), 305-322, 2003
The extent, nature and effects of food promotion to children: a review of the evidence
G Hastings, L McDermott, K Angus, M Stead, S Thomson
Geneva: World Health Organization 20, 2006
A framework for sustainable marketing
R Gordon, M Carrigan, G Hastings
Marketing theory 11 (2), 143-163, 2011
Alcohol marketing and young people's drinking: a review of the research
G Hastings, S Anderson, E Cooke, R Gordon
Journal of public health policy 26 (3), 296-311, 2005
Relational paradigms in social marketing
G Hastings
Journal of Macromarketing 23 (1), 6-15, 2003
Support for and reported compliance with smoke-free restaurants and bars by smokers in four countries: findings from the International Tobacco Control (ITC) Four Country Survey
R Borland, HH Yong, M Siahpush, A Hyland, S Campbell, G Hastings, ...
Tobacco control 15 (suppl 3), iii34-iii41, 2006
Strategic Social Marketing: For Behaviour and Social Change
J French, R Gordon
SAGE Publications Limited, 2019
What is and what is not social marketing: the challenge of reviewing the evidence
L McDermott, M Stead, G Hastings
Journal of marketing Management 21 (5-6), 545-553, 2005
Young people, alcohol, and designer drinks: quantitative and qualitative study
K Hughes, AM MacKintosh, G Hastings, C Wheeler, J Watson, J Inglis
BMj 314 (7078), 414, 1997
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