Annalisa Tunisini
Annalisa Tunisini
Professor of Marketing and Strategy, Catholic University of the Sacred Heart - Milan
Verified email at - Homepage
Cited by
Cited by
Actors' heterogeneity in innovation networks
D Corsaro, C Cantų, A Tunisini
Industrial Marketing Management 41 (5), 780-789, 2012
Strategic thinking and the IMP approach: A comparative analysis
E Baraldi, R Brennan, D Harrison, A Tunisini, J Zolkiewski
Industrial Marketing Management 36 (7), 879-894, 2007
Business marketing
R Fiocca, I Snehota, A Tunisini
McGraw Hill, 2003
Mid-sized manufacturing companies: The new driver of Italian competitiveness
F Coltorti, R Resciniti, A Tunisini, R Varaldo
Springer Science & Business Media, 2013
Place as a resource in business networks
H Håkansson, A Tunisini, A Waluszewski
Taking Place: The Spatial Contexts of Science, Technology and Business …, 2006
Organizing and integrating marketing and purchasing in business markets: An introduction to the special issue, issues and implications
BS Ivens, C Pardo, A Tunisini
Industrial Marketing Management 38 (8), 851-856, 2009
Is local sourcing out of fashion in the globalization era? Evidence from Italian mechanical industry
A Tunisini, R Bocconcelli, A Pagano
Industrial Marketing Management 40 (6), 1012-1023, 2011
Exploiting and creating knowledge through customer–supplier relationships: lessons from a case study
A Tunisini, A Zanfei
R&D Management 28 (2), 111-118, 1998
Reconfiguring supplier relationships between local and global: History matters
A Tunisini, R Bocconcelli
Industrial Marketing Management 38 (6), 671-678, 2009
Marketing business-to-business
R Fiocca, I Snehota, A Tunisini
McGraw-Hill Education, 2009
Supply chains e strategie di posizionamento
A Tunisini
Carocci, 2003
A value perspective on relationship portfolios
D Corsaro, R Fiocca, SC Henneberg, A Tunisini
Marketing Theory 13 (3), 275-302, 2013
Processi e competenze di marketing delle medie imprese italiane: opportunitā e limiti per la crescita
D Dalli, A Tunisini
Processi e competenze di marketing delle medie imprese italiane, 1000-1015, 2007
Economia e management delle imprese
A Tunisini, T Pencarelli, L Ferrucci
Milano: Hoepli, 2015
Contratto di rete. Lo strumento Made in Italy per integrare individualitā e aggregazione
A Tunisini, G Capuano, T Arrigo, R Bertani
Franco Angeli, 2013
The dissolution of channels and hierarchies: An inquiry into the changing customer relationships and organization of the computer corporations
A Tunisini
Acta Universitatis Upsaliensis, 1997
IMP studies: A bridge between tradition and innovation
C Cantų, D Corsaro, R Fiocca, A Tunisini
Industrial Marketing Management 42 (7), 1007-1016, 2013
Network relationships and corporate acquisitions outcomes
R Bocconcelli, I Snehota, A Tunisini
The IMP Journal 1 (2), 1-55, 2006
PROCESSI DI MARKETING NEI MERCATI INDUSTRIALI. Riflessioni sui cambiamenti nell’industria informatica negli anni’80 e ‘90
A Tunisini
Carocci Editore, 1999
Innovative and networked business functions: customer-driven procurement
A Tunisini, R Sebastiani
Journal of Business & Industrial Marketing, 2015
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