| The effectiveness of customer participation in new product development: A meta-analysis W Chang, SA Taylor Journal of Marketing 80 (1), 47-64, 2016 | 613 | 2016 |
| How does CRM technology transform into organizational performance? A mediating role of marketing capability W Chang, JE Park, S Chaiy Journal of Business Research 63 (8), 849-855, 2010 | 546 | 2010 |
| Supply chain integration and firm financial performance: A meta-analysis of positional advantage mediation and moderating factors W Chang, AE Ellinger, KK Kim, GR Franke European Management Journal 34 (3), 282-295, 2016 | 322 | 2016 |
| A contextual approach to supply chain risk mitigation W Chang, AE Ellinger, J Blackhurst The International Journal of Logistics Management 26 (3), 642-656, 2015 | 197 | 2015 |
| Differential mediating effects of radical and incremental innovation on market orientation-performance relationship: A meta-analysis W Chang, GR Franke, TD Butler, CF Musgrove, AE Ellinger Journal of Marketing Theory and Practice 22 (3), 235-250, 2014 | 146 | 2014 |
| Comparing reflective and formative measures: New insights from relevant simulations W Chang, GR Franke, N Lee Journal of Business Research 69 (8), 3177-3185, 2016 | 48 | 2016 |
| Appropriate service robots in exchange and communal relationships W Chang, KK Kim Journal of Business Research 141, 462-474, 2022 | 46 | 2022 |
| The joint effects of customer participation in various new product development stages W Chang European Management Journal 37 (3), 259-268, 2019 | 40 | 2019 |
| The thin line between love and hate of attention: the customer shopping experience S Alhouti, EA Gillespie, W Chang, L Davis Journal of Marketing Theory and Practice 23 (4), 415-433, 2015 | 29 | 2015 |
| Moral intensity, moral awareness and ethical predispositions: The case of insurance fraud C Ishida, W Chang, S Taylor Journal of Financial Services Marketing 21, 4-18, 2016 | 28 | 2016 |
| The effectiveness of AI salesperson vs. human salesperson across the buyer-seller relationship stages W Chang Journal of Business Research 148, 241-251, 2022 | 11 | 2022 |
| Different status reevaluation period and communication styles for top-tier and bottom-tier customers in multi-tier loyalty programs W Chang European Journal of Marketing 54 (12), 2989-3013, 2020 | 8 | 2020 |
| Observation of other's preferential treatment as a constructive catalyst for improved repatronize intentions W Chang, JH Song, S Lee Journal of Retailing and Consumer Services 57, 102214, 2020 | 5 | 2020 |
| Empirical agreement between formative and reflective measurement models: a Monte-Carlo analysis N Lee, GR Franke, W Chang Proceedings of the 2009 Academy of Marketing Science (AMS) Annual Conference …, 2014 | 5 | 2014 |
| Kyoungmi (kate) Kim, and Gerorge R. Franke. 2016. Supply chain integration and firm financial performance: A meta-analysis of positional advantage mediation and moderating factors W Chang, AE Ellinger European Management Journal 34, 282-95, 0 | 4 | |
| Evaluating supply chain risk mitigation strategy W Chang, AE Ellinger Marketing Dynamism & Sustainability: Things Change, Things Stay the Same …, 2015 | 3 | 2015 |
| 고객은 언제 기업의 신제품 개발 웹사이트에 참여할까? 고객의 자기결정성과 임파워먼트를 중심으로 송지희， 장우정 마케팅관리연구 22 (4), 31-51, 2017 | 2 | 2017 |
| ICT 시대의 고객-기업 간 가치 공동 창출: Co-creation 다중 사례 분석 장우정， 송지희， 임희종， 라대식 정보통신정책연구 24 (1), 75-103, 2017 | 2 | 2017 |
| Customer participation is no panacea for the development of new products W Chang, S Taylor LSE Business Review, 2016 | 2 | 2016 |
| Improvement of Marketing Capabilities and Performance though Marketing-Sales Integration W Chang, S Chaiy Summer Conference Proceedings of Korean Marketing Association, 2007 | 2 | 2007 |
Alexander E. EllingerProfessor Emeritus, The University of AlabamaVerified email at ua.edu
