Infidel brands: unveiling alternative meanings of global brands at the nexus of globalization, consumer culture, and Islamism E Izberk-Bilgin Journal of Consumer Research 39 (4), 663-687, 2012 | 352 | 2012 |
An interdisciplinary review of resistance to consumption, some marketing interpretations, and future research suggestions E Izberk‐Bilgin Consumption, Markets and Culture 13 (3), 299-323, 2010 | 212 | 2010 |
A new look at faith-based marketing: The global halal market E Izberk-Bilgin, CC Nakata Business Horizons 59 (3), 285-292, 2016 | 179 | 2016 |
Integrating marketing and information services functions: A complementarity and competence perspective C Nakata, Z Zhu, E Izberk-Bilgin Journal of the Academy of Marketing Science 39, 700-716, 2011 | 70 | 2011 |
Limits of the McDonaldization thesis: eBayization and ascendant trends in post-industrial consumer culture A Ahuvia, E Izberk-Bilgin Brands, 282-310, 2014 | 47 | 2014 |
Chronic illness medication compliance: a liminal and contextual consumer journey C Nakata, E Izberk-Bilgin, L Sharp, J Spanjol, AS Cui, SY Crawford, ... Journal of the Academy of Marketing Science 47, 192-215, 2019 | 43 | 2019 |
Mosque-based emotional support among young Muslim Americans AW Nguyen, RJ Taylor, LM Chatters, A Ahuvia, E Izberk-Bilgin, F Lee Review of Religious Research 55, 535-555, 2013 | 40 | 2013 |
Theology meets the marketplace: The discursive formation of the halal market in Turkey E Izberk-Bilgin Consumption and spirituality, 41-53, 2012 | 32 | 2012 |
When starbucks meets turkish coffee: Cultural imperialism and islamism as' other'discourses of consumer resistance E Izberk-Bilgin ACR North American Advances, 2008 | 26 | 2008 |
A discourse analysis of pilgrimage reviews T van Laer, E Izberk-Bilgin Journal of Marketing Management 35 (5-6), 586-604, 2019 | 22 | 2019 |
Towards a theory of brand love in services: the power of identity and social relationships A Ahuvia, E Izberk-Bilgin, K Lee Journal of Service Management 33 (3), 453-464, 2022 | 19 | 2022 |
Consumer Resistance and Power Relationships in the Marketplace D Roux, E Izberk-Bilgin Consumer Culture Theory, 309-331, 2018 | 19* | 2018 |
Well-being in consumer societies A Ahuvia, E Izberk-Bilgin | 19 | 2013 |
Consumer Well‐Being A Ahuvia, C Scott, EI Bilgin Wiley International Encyclopedia of Marketing, 2010 | 14 | 2010 |
Historicizing and authenticating African dress: diaspora double consciousness and narratives of heritage and community B DeBerry-Spence, E Izberk-Bilgin Consumption Markets & Culture 24 (2), 147-168, 2021 | 12 | 2021 |
Rethinking religion and ethnicity at the nexus of globalization and consumer culture E Izberk-Bilgin The Routledge companion to ethnic marketing, 135-146, 2015 | 12 | 2015 |
Cyber-Jihad: Islamic Consumer Activism on the Web. E Izberk-Bilgin Advances in Consumer Research 40, 2012 | 12 | 2012 |
Culture theories in global marketing: A literature-based assessment C Nakata, E Izberk-Bilgin Beyond Hofstede: Culture frameworks for global marketing and management, 61-77, 2009 | 10 | 2009 |
Narrative arcs and shaping influences in long-term medication adherence C Nakata, LK Sharp, J Spanjol, AS Cui, E Izberk-Bilgin, SY Crawford, ... Social Science & Medicine 285, 114264, 2021 | 6 | 2021 |
Conversations on the Sacred and Spirituality in Consumer Behavior P Maclaran, R Belk, S Gould, E Izberk-Bilgin, R Kedzior, R Kozinets, ... ACR North American Advances, 2012 | 6* | 2012 |