| Social media: The new hybrid element of the promotion mix WG Mangold, DJ Faulds Business horizons 52 (4), 357-365, 2009 | 8005 | 2009 |
| Indexing product quality: Issues, theory, and results DJ Curry, DJ Faulds Journal of consumer research 13 (1), 134-145, 1986 | 166 | 1986 |
| The mobile shopping revolution: Redefining the consumer decision process DJ Faulds, WG Mangold, PS Raju, S Valsalan Business Horizons 61 (2), 323-338, 2018 | 163 | 2018 |
| Perceptions of sales force automation: Differences between sales force and management SF Gohmann, J Guan, RM Barker, DJ Faulds Industrial Marketing Management 34 (4), 337-343, 2005 | 76 | 2005 |
| Why is my sales force automation system failing? RM Barker, SF Gohmann, J Guan, DJ Faulds Business horizons 52 (3), 233-241, 2009 | 69 | 2009 |
| The work-from-home trend: An interview with Brian Kropp DJ Faulds, PS Raju Business horizons 64 (1), 29, 2021 | 64 | 2021 |
| Developing a social media and marketing course DJ Faulds, WG Mangold Marketing Education Review 24 (2), 127-144, 2014 | 47 | 2014 |
| Price-quality relationships of nondurable consumer products: a European and United States perspective DJ Faulds, SC Lonial Journal of Economic and Social Research 3 (1), 59-76, 2001 | 43 | 2001 |
| Service quality in a retail channel system W Glynn Mangold, DJ Faulds Journal of Services Marketing 7 (4), 4-10, 1993 | 33 | 1993 |
| Salesforce automation, perceived information accuracy and user satisfaction SF Gohmann, RM Barker, DJ Faulds, J Guan Journal of Business & Industrial Marketing 20 (1), 23-32, 2005 | 30 | 2005 |
| A cross-national investigation of the relationship between the price and quality of consumer products: 1970-1990 DJ Faulds, O Grunewald, D Johnson Journal of Global Marketing 8 (1), 7-26, 1994 | 25 | 1994 |
| The measurement of quality competition in strategic groups DJ Curry, DJ Faulds Perceived quality 269, 293, 1985 | 20 | 1985 |
| Sales force automation acceptance: An exploratory study of the role of job experience J Guan, RM Barker, DJ Faulds, SF Gohmann Journal of Applied Business Research (JABR) 20 (3), 2004 | 17 | 2004 |
| Evidence on agglomeration in quality space-revisited O Grunewald, DJ Faulds, MS McNulty The journal of industrial economics, 205-214, 1993 | 17 | 1993 |
| An interview with Chuck Martin on the Internet of Things DJ Faulds, PS Raju Business Horizons 62 (1), 27-33, 2019 | 13 | 2019 |
| Requirements fulfillment: A missing link between requirements determination and user acceptance SF Gohmann, J Guan, RM Barker, DJ Faulds Information Systems Management 30 (1), 63-74, 2013 | 9 | 2013 |
| Overcoming geographical obstacles: The use of Skype in a graduate-level social media and marketing course DJ Faulds American Journal of Business Education (AJBE) 8 (2), 79-94, 2015 | 8 | 2015 |
| An interview on artificial intelligence with Mark Mills DJ Faulds, PS Raju Business Horizons 63 (4), 463-468, 2020 | 7 | 2020 |
| Measuring price and quality competition in the kitchen appliance product category: preliminary results DJ Faulds Chicago: American Marketing Association, August Proceedings, 1983 | 6 | 1983 |
| Sale force automation systems: The correspondence between the perception of productivity gains and the perception of management control among salespeople DJ Faulds, J Guan, RM Barker, SF Gohmann Review of Business Information Systems (RBIS) 11 (2), 1-10, 2007 | 5 | 2007 |
