| The effect of ad integration and interactivity on young teenagers’ memory, brand attitude and personal data sharing K Daems, P De Pelsmacker, I Moons Computers in Human Behavior 99, 245-259, 2019 | 36 | 2019 |
| Advertisers’ perceptions regarding the ethical appropriateness of new advertising formats aimed at minors K Daems, P De Pelsmacker, I Moons Journal of Marketing Communications 25 (4), 438-456, 2019 | 32 | 2019 |
| Personalized and cued advertising aimed at children K Daems, F De Keyzer, P De Pelsmacker, I Moons Young Consumers 20 (2), 2019 | 20 | 2019 |
| Co-creating advertising literacy awareness campaigns for minors K Daems, I Moons, P De Pelsmacker Young Consumers 18 (1), 54-69, 2017 | 16 | 2017 |
| Children’s advertising literacy in a new media environment: An introduction to the AdLit research project L Hudders, V Cauberghe, K Panic, B Adams, K Daems, P De-Pauw, ... Etmaal van de Communicatiewetenschap.(https://goo. gl/JLEvuc)(2016-04-28), 2015 | 13 | 2015 |
| Co-creation as the solution to sustainability challenges in the greenhouse horticultural industry: The importance of a structured innovation management process I Moons, K Daems, LLJ Van de Velde Sustainability 13 (13), 7149, 2021 | 11 | 2021 |
| Minors' advertising literacy in relation to new advertising formats: identification and assessment of the risks I Vanwesenbeeck, R De Wolf, I Lambrecht, L Hudders, V Cauberghe, ... | 9 | 2016 |
| Growers’ adoption intention of innovations is crucial to establish a sustainable greenhouse horticultural industry: An empirical study in Flanders and the Netherlands I Moons, P De Pelsmacker, A Pijnenburg, K Daems, LLJ Van de Velde Journal of Cleaner Production 330, 129752, 2022 | 8 | 2022 |
| Marketing communication techniques aimed at children and teenagers K Daems, P De-Pelsmacker Een rapport in het kader van het AdLit, 2015 | 6 | 2015 |
| Parental mediation of children’s exposure to online media and advertising P De Pelsmacker, K Daems, I Moons The SAGE handbook of marketing ethics. Thousand Oaks, 107-122, 2020 | 3 | 2020 |
| Online advertising to children & teenagers: Perspectives of youngsters, advertisers and parents K Daems University of Antwerp, 2018 | 3 | 2018 |
| Minors’ advertising literacy in relation to new advertising formats-Identification and assessment of the risks V Cauberghe, L Hudders, B Adams, K Daems, S De Jans, P De Pauw, ... AdLit SBO; www. adlit. be, 2016 | 2 | 2016 |
| Co-creating advertising literacy awareness campaigns with children and teenagers K Daems, P De Pelsmacker, I Moons, E Du Bois ICORIA 2016: 15th International Conference on Research in Advertising, June …, 2016 | 1 | 2016 |
| Marketing communication techniques aimed at children and teenagers: een onderzoeksrapport in het kader van het AdLit SBO project K Daems, P De Pelsmacker | 1 | 2015 |
| AdLit: children's advertising literacy in a new media environment L Hudders, V Cauberghe, K Panic, B Adams, K Daems, P De Pauw, ... Etmaal van de Communicatiewetenschap 2015, 2015 | 1 | 2015 |
| Rapport co-creatieproces energie-efficiënte belichtingstechnieken: een samenvattend rapport over het cocreatieproces naar energie-efficiënte belichtingstechnieken in de tomaten … I Moons, K Daems | | 2021 |
| Co-creatieproces meerlagenteelt aardbei: een rapport over het co-creatieproces van het meerlagenteelt systeem in de aardbeiteelt I Moons, K Daems | | 2021 |
| Co-creatieproces laagwaardige warmte: een rapport over het co-creatieproces naar laagwaardige warmte I Moons, K Daems | | 2021 |
| Adoptiebereidheid van EB-schermen bij telers: een rapport naar de adoptiebereidheid van EB-schermen bij telers in de tomaten-, komkommer-en paprikateelt. I Moons, K Daems | | 2021 |
| Management improvement in the early stages of the co-creation process K Daems, I Moons Proceedings of the EMAC 2020 annual conference, 28-30 May 2020, Budapest …, 2020 | | 2020 |
