Self‐service technology adoption: comparing three technologies JM Curran, ML Meuter Journal of services marketing 19 (2), 103-113, 2005 | 1146 | 2005 |
Intentions to use self-service technologies: a confluence of multiple attitudes JM Curran, ML Meuter, CF Surprenant Journal of Service Research 5 (3), 209-224, 2003 | 666 | 2003 |
Encouraging existing customers to switch to self-service technologies: put a little fun in their lives JM Curran, ML Meuter Journal of Marketing Theory and Practice 15 (4), 283-298, 2007 | 296 | 2007 |
Electronic word-of-mouth versus interpersonal word-of-mouth: are all forms of word-of-mouth equally influential? ML Meuter, DB McCabe, JM Curran Services Marketing Quarterly 34 (3), 240-256, 2013 | 168 | 2013 |
Participating in the conversation: exploring usage of social media networking sites JM Curran, R Lennon Academy of Marketing Studies Journal 15, 21, 2011 | 158 | 2011 |
Student attitudes toward college courses: An examination of influences and intentions JM Curran, DE Rosen Journal of Marketing Education 28 (2), 135-148, 2006 | 150 | 2006 |
On‐line waiting: The role of download time and other important predictors on attitude toward e‐retailers GM Rose, ML Meuter, JM Curran Psychology & Marketing 22 (2), 127-151, 2005 | 102 | 2005 |
College choice in a brand elimination framework: The high school student's perspective DE Rosen, JM Curran, TB Greenlee Journal of Marketing for Higher Education 8 (3), 73-92, 1998 | 60 | 1998 |
Loyalty and its antecedents: Are the relationships static? JM Curran, S Varki, DE Rosen Journal of Relationship Marketing 9 (4), 179-199, 2010 | 51 | 2010 |
College choice in a brand elimination framework: The administrator's perspective DE Rosen, JM Curran, TB Greenlee Journal of Marketing for Higher Education 8 (4), 61-81, 1998 | 51 | 1998 |
The loyalty continuum: Differentiating between stages of loyalty development JM Curran, BC Healy Journal of Marketing Theory and Practice 22 (4), 367-384, 2014 | 43 | 2014 |
Exploring relationships between demographic variables and social networking use R Lennon, RW Rentfro, JM Curran Journal of Management and Marketing Research 11, 1, 2012 | 43 | 2012 |
The development of trust: an alternative conceptualization JM Curran, DE Rosen, C Surprenant Proceedings of the European Marketing Association Conference, 111-130, 1998 | 43 | 1998 |
Marketing relationship management: Antecedents to survival and dissolution EF Purinton, DE Rosen, JM Curran Journal of Business-to-Business Marketing 14 (2), 75-105, 2007 | 33 | 2007 |
Comparing Younger and Older Social Network Users: An Examination of Attitudes and Intentions JM Curran, R Lennon The Journal of American Academy of Business, Cambridge 19 (1), 28-37, 2013 | 11 | 2013 |
The determinants of consumer attitudes and intentions toward technology-based customer interfaces used in service delivery: An empirical investigation JM Curran University of Rhode Island, 1999 | 6 | 1999 |
Social networks and older users: An examination of attitudes and usage intentions R Lennon, JM Curran Contemporary Marketing Review 2 (2), 01-13, 2012 | 4 | 2012 |
Consumer adoption, evaluation, and commitment to self-service technologies MJ Bitner, AL Ostrom, ML Meuter, JM Curran American Marketing Association. Conference Proceedings 12, 71, 2001 | 4 | 2001 |
BOOK REVIEW: Statistical Data Mining and Knowledge Discovery, edited by Hamparsum Bozdogan JM Curran Structural Equation Modeling 13 (4), 649-652, 2006 | 2 | 2006 |
Reconceptualizing trust: an evolutionary process model JM Curran | 1 | 2001 |