Perceived trustworthiness of online shops OB Büttner, AS Göritz Journal of Consumer Behaviour 7 (1), 35-50, 2008 | 363 | 2008 |
Shopping Orientation and Mindsets: How Motivation Influences Consumer Information Processing During Shopping OB Büttner, A Florack, AS Göritz Psychology & Marketing 30 (9), 779-793, 2013 | 72 | 2013 |
Visual Attention and Goal Pursuit Deliberative and Implemental Mindsets Affect Breadth of Attention OB Büttner, F Wieber, AM Schulz, UC Bayer, A Florack, PM Gollwitzer Personality and Social Psychology Bulletin 40 (10), 1248-1259, 2014 | 65 | 2014 |
Shopping orientation as a stable consumer disposition and its influence on consumers’ evaluations of retailer communication O B. Büttner, A Florack, A S. Göritz European Journal of Marketing 48 (5/6), 1026-1045, 2014 | 58 | 2014 |
How Shopping Orientation Influences the Effectiveness of Monetary and Nonmonetary Promotions OB Büttner, A Florack, AS Göritz European Journal of Marketing 49 (1/2), 2015 | 55 | 2015 |
Perceived Risk and Deliberation in Retailer Choice: an Experiment on Consumer Behavior Towards Online Pharmacies OB Büttner, S Schulz, G Silberer ACR North American Advances, 2006 | 50 | 2006 |
Perceived risk and deliberation in retailer choice: Consumer behavior towards online pharmacies OB Buttner, S Schulz, G Silberer Advances in consumer research 33, 197, 2006 | 50* | 2006 |
A Dual-Step and Dual-Process Model of Advertising Effects: Implications for Reducing the Negative Impact of Advertising on Children's Consumption Behaviour OB Büttner, A Florack, BG Serfas Journal of Consumer Policy 37 (2), 161-182, 2014 | 47 | 2014 |
Hard to Ignore Impulsive Buyers Show an Attentional Bias in Shopping Situations OB Büttner, A Florack, H Leder, MA Paul, BG Serfas, AM Schulz Social Psychological and Personality Science 5 (3), 343-351, 2014 | 44 | 2014 |
Balancing the balance: Self-control mechanisms and compulsive buying C Horváth, OB Büttner, N Belei, F Adıgüzel Journal of Economic Psychology 49, 120-132, 2015 | 42 | 2015 |
Kognitive Prozesse am Point of Sale O Büttner Springer-Verlag, 2009 | 37 | 2009 |
Kognitive Prozesse am Point of Sale: Zur Qualität von Datenerhebungsmethoden der Konsumentenforschung O Büttner Gabler Verlag, 2009 | 37* | 2009 |
Eyes Wide Shopped: Shopping Situations Trigger Arousal in Impulsive Buyers BG Serfas, OB Büttner, A Florack PLOS ONE 9 (12), e114593, 2014 | 23 | 2014 |
What does it take for sour grapes to remain sour? Persistent effects of behavioral inhibition in go/no-go tasks on the evaluation of appetitive stimuli. BG Serfas, A Florack, OB Büttner, T Voegeding Motivation Science 3 (1), 1, 2017 | 20 | 2017 |
Vertrauen, Risiko und Usability bei der Nutzung von Internetapotheken OB Büttner, S Schulz, G Silberer Konsumentenvertrauen, München, 355-366, 2006 | 16 | 2006 |
Kognitive und emotionale Regulation von Kaufhandlungen: Theoretische Impulse für eine prozessorientierte Betrachtung des Konsumentenverhaltens OB Büttner, G Mau Fundierung des Marketing: Verhaltenswissenschaftliche Erkenntnisse als …, 2004 | 15 | 2004 |
Vertrauen und Vertrauenswürdigkeit im Internet am Beispiel von Internetapotheken S Schulz, OB Büttner, G Silberer Medien im Marketing, 473-492, 2009 | 14 | 2009 |
Video-cued thought protocols: A method for tracing cognitive processes at the point of purchase OB Büttner, G Silberer Brick and Mortar Shopping in the 21st Century, 221-41, 2007 | 12 | 2007 |
Using Implementation Intentions in Shopping Situations: How Arousal Can Help Shield Consumers Against Temptation BG Serfas, OB Büttner, A Florack Applied Cognitive Psychology 30 (5), 672-680, 2016 | 11 | 2016 |
Beobachtung OB Büttner, A Florack Empirische Mastertechniken, 167-201, 2009 | 11 | 2009 |