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Yiru Wang
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COVID-19 and retail grocery management: Insights from a broad-based consumer survey
Y Wang, R Xu, M Schwartz, D Ghosh, X Chen
IEEE Engineering Management Review 48 (3), 202-211, 2020
1222020
Risk perception and resource scarcity in food procurement during the early outbreak of COVID-19
Y Wang, X Chen, Y Yang, Y Cui, R Xu
Public health 195, 152-157, 2021
112021
How do you manage online delivery package waste?
Y Wang, Q Zhu
IEEE Engineering Management Review 48 (2), 184-192, 2020
102020
Exploring the value of shoppable live advertising: Liveness and shoppability in advertising media and future research avenues
K Plangger, J Hao, Y Wang, C Campbell, S Rosengren
Journal of Advertising Research 61 (2), 129-132, 2021
72021
The more they know: Using transparent online communication to combat fake online reviews
Y Wang, C Zamudio, RD Jewell
Business Horizons 66 (6), 753-764, 2023
42023
But it was supposed to be healthy! How expected and actual nutritional value affect the content and linguistic characteristics of online reviews for food products
Y Wang, X Xu, CA Kuchmaner, R Xu
Journal of Consumer Psychology 33 (4), 743-761, 2023
42023
Time matters: Investigating the asymmetric reflection of online reviews on customer satisfaction and recommendation across temporal lenses
X Xu, Y Wang, Q Zhu, Y Zhuang
International Journal of Information Management 75, 102733, 2024
22024
The Palgrave Handbook of Supply Chain Management
J Sarkis
Springer International Publishing AG, 2024
22024
Revisiting online reviews: signals of latent reviewer traits mediate the review length-helpfulness relationship
Y Wang, CA Kuchmaner
Journal of Marketing Theory and Practice, 1-16, 2023
22023
Artificial Intelligence and Collaborative Robots in Healthcare: The Perspective of Healthcare Professionals
MY Gürce, Y Wang, YE Zheng
Transformation for Sustainable Business and Management Practices: Exploring …, 2023
12023
Strategic positioning of projects in crowdfunding platforms: do advanced technology terms referencing, signaling and articulation matter?
Y Zheng, Y Wang, SA Mian
International Journal of Entrepreneurial Behavior & Research, 2022
12022
How Did COVID-19 Reshape Food Procurement Around the Globe? Effective Operation and Redesign of the Food Retail Industry in China, Portugal, Turkey, and the USA
Y Wang, MY Gürce, JN Lopes, T Xu, X Chen
Socioeconomic Dynamics of the COVID-19 Crisis: Global, Regional, and Local …, 2022
12022
The strategic entrepreneurship pitching on crowdfunding platforms: a traction toward emerging advanced technologies
YE Zheng, SA Mian, Y Wang
Strategic Entrepreneurship: Perspectives on Dynamics, Theories, and …, 2022
12022
Short and sweet: How product quality uncertainty, review length and richness shape review helpfulness
Y Wang, C Zamudio, H Meng, RD Jewell
Journal of Global Scholars of Marketing Science 34 (2), 143-162, 2024
2024
The Impact of Discrepancies between Offerors’ Self-Disclosure and Customers’ Reviews on Online Sales of Experiences in Sharing Economy
Y Wang, Y Zheng, X Xu
International Journal of Electronic Commerce 27 (4), 469-499, 2023
2023
Review Richness: How Online Consumer Review Information Content Shapes Persuasion Through Review Richness: An Abstract
Y Wang, C Zamudio
Back to the Future: Using Marketing Basics to Provide Customer Value …, 2018
2018
E13. Rooting For Rocky Or Apollo? Underdog Narratives and Crowdfunding Success
C Zamudio, Y Wang
ACR North American Advances, 2018
2018
5-G: How Notifications of Product Changes Influence Consumer Ambivalence
Y Wang, J Wiggins, C Zamudio
ACR North American Advances, 2017
2017
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Artikelen 1–18