Ahmed (Shahriar) Ferdous

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Michael Jay PolonskyAlfred Deakin Professor and Head of the Department of Marketing, Deakin University - AustraliaVerified email at deakin.edu.au
Fara azmatDeakin Business School, Deakin University, Melbourne AustraliaVerified email at deakin.edu.au
Distinguished Professor Andre M.N. R...Western Sydney UniversityVerified email at westernsydney.edu.au
Nichola RobertsonAssociate Professor, Marketing, Deakin UniversityVerified email at deakin.edu.au
Yuka FujimotoSunway University Business SchoolVerified email at sunway.edu.my
Romana GarmaAdjunct Associate Professor, Victoria University Business School, Victoria University, AustraliaVerified email at vu.edu.au
Andrea VocinoDeakin UniversityVerified email at deakin.edu.au
Ruth RentschlerUniversity of South AustraliaVerified email at unisa.edu.au
Tomoki SekiguchiKyoto UniversityVerified email at econ.kyoto-u.ac.jp
Lisa McQuilkenSenior Lecturer, Deakin UniversityVerified email at deakin.edu.au
Wayne ReadDeakin UniversityVerified email at deakin.edu.au
Dr Anisur R. FaroqueAssociate Professor of International Business, University of VaasaVerified email at uwasa.fi
Sussie MorrishUniversity of CanterburyVerified email at canterbury.ac.nz
Gillian Sullivan MortDean, Eudemonia Institute, Australia formerly Professor, La Trobe University, Visiting Scholar QUTVerified email at qut.edu.au
Neil WatersVerified email at monash.edu
Husain Salilul AkareemLecturer, Macquarie universityVerified email at mq.edu.au
Morteza KhojastehpourPhD Student, Cardiff Business School, UKVerified email at cardiff.ac.uk
Rahim HussainAssistant Professor, University of Dubai,Verified email at ud.ac.ae
Ramanie SamaratungeMonash UniversityVerified email at monash.edu
Bianca BrijnathNational Ageing Research Institute (NARI)Verified email at nari.edu.au

Ahmed (Shahriar) Ferdous

Deakin University

Verified email at deakin.edu.au

Internal Marketing Sustainable Marketing Subsistence Marketplaces transformative services


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The impact of general and carbon-related environmental knowledge on attitudes and behaviour of US consumers MJ Polonsky, A Vocino, SL Grau, R Garma, AS Ferdous Journal of Marketing Management 28 (3-4), 238-263, 2012	353	2012
The effect of mobile technology usage on work engagement and emotional exhaustion in Japan Y Fujimoto, AS Ferdous, T Sekiguchi, LF Sugianto Journal of Business Research 69 (9), 3315-3323, 2016	156	2016
Applying the theory of planned behavior to explain marketing managers’ perspectives on sustainable marketing AS Ferdous Journal of international consumer marketing 22 (4), 313-325, 2010	149	2010
Understanding the dynamics between social entrepreneurship and inclusive growth in subsistence marketplaces F Azmat, AS Ferdous, P Couchman Journal of Public Policy & Marketing, 2015	108	2015
An integrated model of marketing knowledge–a tacit knowledge perspective M Zebal, A Ferdous, C Chambers Journal of research in marketing and entrepreneurship 21 (1), 2-18, 2019	105	2019
Consumer engagement on Twitter: perceptions of the brand matter W Read, N Robertson, L McQuilken, AS Ferdous European Journal of Marketing 53 (9), 1905-1933, 2019	103	2019
Integrated internal marketing communication (IIMC) AS Ferdous The Marketing Review 8 (3), 223-235, 2008	88	2008
Networking, business process innovativeness and export performance: the case of South Asian low-tech industry AR Faroque, SC Morrish, AS Ferdous Journal of Business & Industrial Marketing 32 (6), 864-875, 2017	75	2017
The impact of frontline employees' perceptions of internal marketing on employee outcomes AS Ferdous, M Polonsky Journal of strategic marketing 22 (4), 300-315, 2014	67	2014
Predicting Bangladeshi financial salespeople’s ethical intentions and behavior using the theory of planned behavior: implications for developing countries A Ferdous, M Polonsky Deakin University, 2013	61*	2013
Developing an integrative model of internal and external marketing AS Ferdous, C Herington, B Merrilees Journal of Strategic Marketing, 2013	56	2013
African culturally and linguistically diverse communities’ blood donation intentions in Australia: integrating knowledge into the theory of planned behavior MJ Polonsky, A Renzaho, AS Ferdous, Z McQuilten Transfusion 53 (7), 1475–1486,, 2013	52	2013
Arts-based initiatives in museums: Creating value for sustainable development F Azmat, A Ferdous, R Rentschler, E Winston Journal of Business Research 85 (4), 386-395, 2018	45	2018
Consumer sentiment towards marketing in Bangladesh: The relationship between attitudes to marketing, satisfaction and regulation A Shahriar Ferdous, B Towfique Marketing Intelligence & Planning 26 (5), 481-495, 2008	35	2008
Impact of web banner advertising frequency on attitude R Hussain, AS Ferdous, GS Mort Asia Pacific Journal of Marketing and Logistics 30 (2), 380-399, 2018	32	2018
Factors Leading to Health Care Exclusion among African Refugees in Australia: The Case of Blood Donation MJ Polonsky, AS Ferdous, AMN Renzaho, N Waters, Z McQuilten Journal of Public Policy & Marketing 37 (2), 306-326, 2018	26	2018
Impact of patient portal behavioral engagement on subsistence consumers’ wellbeing HS Akareem, AS Ferdous, M Todd International Journal of Research in Marketing 38 (2), 501-517, 2021	25	2021
Addressing the complexities of managing domestic and multinational corporate brands M Khojastehpour, AS Ferdous, M Polonsky Corporate Communications: An International Journal 20 (1), 48 - 62, 2015	20	2015
Profiling contemporary marketing practices in Bangladesh A Shahriar Ferdous, S Hossain Journal of Asia Business Studies 5 (2), 161-171, 2011	16	2011
Developing a framework of integrated visual brand identity touch-point (IVBIT) programmes in universities R Hussain, AS Ferdous The Marketing Review 14 (4), 429-443, 2014	15	2014

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