Jaideep C. Prabhu
Jaideep C. Prabhu
Verified email at jbs.cam.ac.uk - Homepage
Title
Cited by
Cited by
Year
The influence of satisfaction, trust and switching barriers on customer retention in a continuous purchasing setting
C Ranaweera, J Prabhu
International journal of service industry management, 2003
10842003
Radical innovation across nations: The preeminence of corporate culture
GJ Tellis, JC Prabhu, RK Chandy
Journal of marketing 73 (1), 3-23, 2009
10832009
Service innovation in the digital age
M Barrett, E Davidson, J Prabhu, SL Vargo
MIS quarterly 39 (1), 135-154, 2015
9422015
Jugaad innovation: Think frugal, be flexible, generate breakthrough growth
N Radjou, J Prabhu, S Ahuja
John Wiley & Sons, 2012
9262012
Innovation for inclusive growth: Towards a theoretical framework and a research agenda
G George, AM McGahan, J Prabhu
Journal of management studies 49 (4), 661-683, 2012
8772012
On the relative importance of customer satisfaction and trust as determinants of customer retention and positive word of mouth
C Ranaweera, J Prabhu
Journal of Targeting, Measurement and Analysis for marketing 12 (1), 82-90, 2003
7582003
Sources and financial consequences of radical innovation: Insights from pharmaceuticals
AB Sorescu, RK Chandy, JC Prabhu
Journal of marketing 67 (4), 82-102, 2003
7562003
The impact of acquisitions on innovation: poison pill, placebo, or tonic?
JC Prabhu, RK Chandy, ME Ellis
Journal of Marketing 69 (1), 114-130, 2005
5142005
Managing the future: CEO attention and innovation outcomes
MS Yadav, JC Prabhu, RK Chandy
Journal of marketing 71 (4), 84-101, 2007
4732007
The influence of business strategy on new product activity: The role of market orientation
RT Frambach, J Prabhu, TMM Verhallen
International journal of research in marketing 20 (4), 377-397, 2003
3672003
The fruits of legitimacy: Why some new ventures gain more from innovation than others
RS Rao, RK Chandy, JC Prabhu
Journal of Marketing 72 (4), 58-75, 2008
3582008
Frugal Innovation: How to do more with less
N Radjou, J Prabhu
The Economist, 2015
3312015
From invention to innovation: Conversion ability in product development
R Chandy, B Hopstaken, O Narasimhan, J Prabhu
Journal of Marketing Research 43 (3), 494-508, 2006
2232006
Signaling strategies in competitive interaction: Building reputations and hiding the truth
J Prabhu, DW Stewart
Journal of Marketing Research 38 (1), 62-72, 2001
1712001
Innovation and entrepreneurship in India: Understanding jugaad
J Prabhu, S Jain
Asia Pacific Journal of Management 32 (4), 843-868, 2015
1642015
What will the future bring? Dominance, technology expectations, and radical innovation
RK Chandy, JC Prabhu, KD Antia
Journal of Marketing 67 (3), 1-18, 2003
1632003
The antecedents and consequences of affordable value innovations for emerging markets
H Ernst, HN Kahle, A Dubiel, J Prabhu, M Subramaniam
Journal of Product Innovation Management 32 (1), 65-79, 2015
1542015
Why some acquisitions do better than others: product capital as a driver of long-term stock returns
AB Sorescu, RK Chandy, JC Prabhu
Journal of Marketing Research 44 (1), 57-72, 2007
1352007
Community trust reduces myopic decisions of low-income individuals
JM Jachimowicz, S Chafik, S Munrat, JC Prabhu, EU Weber
Proceedings of the National Academy of Sciences 114 (21), 5401-5406, 2017
962017
Scaling up social businesses in developing markets
NMP Bocken, A Fil, J Prabhu
Journal of Cleaner Production 139, 295-308, 2016
832016
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Articles 1–20