| Neuromarketing: Improved Understanding of Consumer Behaviour Through Brain-Based Neuro activity S Alsmadi, K Hailat Journal of Information and Knowledge Management 20 (2), 9, 2021 | 19 | 2021 |
| An Investigation of the Push Pull Factors Influencing Student Selection of Higher Education: The Case of Arabian Gulf Students in the UK KQ Hailat, S Alsmadi, M Nassar, SB Chung https://doi.org/10.1002/pa.2657, 10, 2021 | 16 | 2021 |
| Total quality management and its role in improving customer relations in Jordanian Islamic banks M Al-Jarrah, K Hailat, B Jarah Uncertain Supply Chain Management 11 (1), 119-126, 2023 | 11 | 2023 |
| Stakeholder approach and the impact of brand image within higher education in the Middle East: Student and staff perspective KQ Hailat, AA Alshreef, IA Azzam, F Darabseh Journal of Public Affairs 21 (1), e1941, 2020 | 10 | 2020 |
| The impact of electronic banking services on the use of technology by customers of conventional and Islamic banks in Jordan K Hailat, B Jarah, M Al-Jarrah, Z Almatarneh International Journal of Data and Network Science 7 (2), 737-744, 2023 | 7 | 2023 |
| Reforming policy roles in the Jordanian policy‐making process R Tbaishat, A Rawabdeh, KQ Hailat, S A Aladwan, S Al Balas, ... Journal of Public Affairs 19 (1), e1886, 2019 | 3 | 2019 |
| The influence of consumer misbehaviour on the perceived brand image of Jordanian higher education institutions KQ Hailat PQDT-Global, 2016 | 3 | 2016 |
| Promoting border areas for developmental ecotourism: A case study of Al-Adaseya, Jordan F Darabseh, K Kanaan, K Hailat, F Hussein African Journal of Hospitality, Tourism and Leisure 8 (3), 1-16, 2019 | 2 | 2019 |
| The influence of consumer awareness in the digital era on the selection of smartphones: A study among Jordanian university students S Alsmadi, KQ Hailat, S Bazi, HB Al-Haddad Heliyon 10 (4), 2024 | | 2024 |
| Determinants of Customer Engagement: Role of User-Generated Content MH Galib, ALH Hadeel, A Al-Amad, KQ Hailat, S Bazi International Journal of Electronic Commerce Studies 14 (3), 69-88, 2023 | | 2023 |
