Follow
Sabrina Gottschalk
Sabrina Gottschalk
The Business School (Formerly Cass), City, University of London
Verified email at city.ac.uk
Title
Cited by
Cited by
Year
Cutting Through the Online Review Jungle—Investigating Selective eWOM Processing
SA Gottschalk, A Mafael
Journal of Interactive Marketing 37, 89-104, 2017
1452017
Examining Biased Assimilation of Brand-related Online Reviews
A Mafael, SA Gottschalk, H Kreis
Journal of Interactive Marketing 36, 91-106, 2016
642016
RELATING EWOM MOTIVES TO EWOM CHANNEL CHOICE-WHY DO WE POST WHERE WE DO?
H Kreis, SA Gottschalk
Schmalenbach Business Review: ZFBF 67 (4), 406, 2015
332015
Tales from the Land of Consumer Reviews: Taking a Closer Look at Lurkers and Writers
A Mafael, S Gottschalk
NIM Marketing Intelligence Review 12 (2), 41-45, 2020
2020
The system can't perform the operation now. Try again later.
Articles 1–4